Image of case study design artifacts project brief, business goals, collaborative design process breakdown, primary market research, competitive analysis, and user needs matrix.
Image of color direction with swatches on board
Image of pantone color swatches on a table.
Color Direction
GIF of me working on a pitch board
Sketch Review
Image of case study design artifacts including the technical construction process and iterative product cycle for mens underwear. Deliverables tree, packaging example, and 3D CADs.
Image of full line of mens underwear hanging on the wall in a conference room
Image of full line of mens underwear hanging on the wall in a conference room, side angle
Image of launch retrospective and follow up details about the final product and delivery. Also included are the next steps that we implemented and final thoughts.
GIF of underwear campaign / advertising.

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